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Articles on Growth
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Targeting the Asian market
Posted on June 7, 2013 | No CommentsTargeting international markets and tourist markets requires a great deal of thought and planning, from overcoming language barriers to catering to different cultures and tastes. Amy Burch, from Burch Family Wines, explains some of the strategic thinking involved. -
How to set up an advisory board
Posted on May 28, 2013 | No CommentsFew SMBs have the time or resources to put together a full-time board of directors. Fortunately there’s a far easier and more economical way to make the most of the power of many great minds: an advisory board. -
Passing the reins: successful succession planning
Posted on May 23, 2013 | No CommentsWhether you’re restructuring to allow for growth in your business or you’re preparing for the day you leave, a succession plan could be one of the most important measures you ever take. Here are some expert pointers on how to go about it. -
Know your target market part 1: the youth
Posted on May 14, 2013 | No CommentsYoung consumers not only make your brand more desirable to older demographics, if you capture their loyalty now, you’ll also reap the benefits for years to come. Consequently, the youth market is often considered the holy grail of target markets. We look at facts and myths about the youth. -
How to set up a pop-up store
Posted on May 9, 2013 | No CommentsIf you’re an e-commerce retailer, a pop-up store could be a low-risk way to try out a physical store presence, give customers a chance to touch and see your products, promote your brand or even clear old stock. Business Lounge spoke to Scott Williams, from pop-up equipment supplier instant retail, to find out what you need to know. -
Business funding part 3: venture capital
Posted on April 23, 2013 | No CommentsCrowdfunding is for smaller start-ups and angel investing is for smaller established businesses. But for mature, small to medium businesses seeking growth, the answer is venture capital or private equity. -
Women mean business
Posted on March 4, 2013 | No CommentsWomen are unleashing their full potential in the workplace, thanks to a number of schemes and communities. -
Made to measure: the Mathomat success story
Posted on February 6, 2013 | No CommentsAs students start the new school year, many will have a Mathomat – a maths and technical drawing template – close at hand. We find out how this clever local invention has become a classroom staple. -
Point of difference: made in Australia
Posted on January 21, 2013 | No CommentsWhat are the benefits and drawbacks of a product being made in Australia and is it worth flying the flag? Experts say that for those seeking international growth, it can make a world of difference. -
Business funding part 2: angel investors
Posted on January 18, 2013 | No CommentsFollowing on from our crowdfunding overviewin part 1 of our series on business funding, we now investigate how angel investors can supply capital for your business. It’s a closer, more integrated relationship that often goes beyond an injection of cash to include expertise and advice, as well as a clear exit strategy.
